AUSactive Welcomes Boutique Fitness Studios’ expanded partnership – adding Club Pilates, CycleBar and Rumble to its membership family
AUSactive is pleased to announce the expansion of its partnership with Boutique Fitness Studios, welcoming Club Pilates, CycleBar, and Rumble into its growing membership family.
This marks the next stage of collaboration between AUSactive and Boutique Fitness Studios, following the successful inclusion of StretchLab as a member brand in 2024.
Boutique Fitness Studios, the exclusive master franchise partner for four globally recognised wellness brands — Club Pilates, CycleBar, StretchLab, and Rumble — continues to shape the future of boutique fitness across Australia and New Zealand.
Their expansion within AUSactive’s membership network reinforces a shared commitment to advancing industry standards, promoting professional excellence, and inspiring more Australians to move better and live healthier lives.
The announcement follows a standout year for Boutique Fitness Studios at the AUSactive National Awards 2025, where StretchLab was named Franchise Group of the Year, and Club Pilates Sippy Downs was awarded Pilates Business of the Year.
AUSactive CEO Ken Griffin said the expanded partnership highlights the strength and leadership of Boutique Fitness Studios.
“Boutique Fitness Studios has a clear commitment to quality, professionalism, and community that aligns with AUSactive’s vision to elevate the sector and create more opportunities for Australians to engage in physical activity,” Mr Griffin said.“Club Pilates, CycleBar, and Rumble are welcome additions to the AUSactive network.”
Boutique Fitness Studios CEO Matt Gordin said the partnership expansion reflects the company’s focus on collaboration and continued growth within Australia’s evolving wellness industry.
“We’re proud to deepen our relationship with AUSactive as we continue to expand our family of brands,” Mr Gordin said.
“At Boutique Fitness Studios, we’re passionate about inspiring better movement, fitness, and lifestyles.
“Our studios are more than just places to work out — they’re inclusive, community-driven spaces where people can connect, feel supported, and improve their overall wellbeing.
“Joining AUSactive helps us further that mission across every studio and community we serve.”
For more information about Boutique Fitness visit https://www.boutiquefitnessstudios.com.au/