Have your say on the latest fitness trends for the year ahead
Functional training, wearable technology, Pilates, or a new wave of training – what will top the list of the fitness trends for 2023? Now’s the chance to have your say with the launch today of AUSactive’s 4th Health and Fitness Industry Trends survey.
AUSactive CEO Barrie Elvish said the Health and Fitness Industry Trends Report aims to help the range of health and fitness business in the industry stay at the forefront of what’s trending and what new options can be offered to their clients and gym members.
“The survey is about identifying trends across the whole community, not just in a commercial setting. It also helps map the fitness trends of Australians compared to the rest of the world and it’s amazing how these trends have shifted in recent years,” Mr Elvish said.
“We know from recent data from the Les Mills Research Lab that live workouts remains the pinnacle workout experience, over digital. It will be interesting to see the results of the industry trends as our sector continues to evolve to the needs of active people.”
Last year’s survey found functional fitness training was rated the top trend with most other countries and regions also ranking this trend in their top 10.
“Functional training provides an excellent all-round workout and may have a social aspect to it too, so it’s no surprise this was the top trend last year after long periods of pandemic-induced isolation. In addition, strength training with free weights continues to feature highly amongst the trends globally thanks to many people easily adapting these types of workouts at home in their own time.
“A focus on fitness programs for all abilities and older adults are gaining a lot of momentum and it would be fantastic to see how these trend in our survey,”
“We are looking forward to seeing what the top trend of 2023 will be and are urging all business owners and managers, exercise professionals, allied health professionals and medical professionals involved in the fitness sector to have their say.”
To have your say on the anticipated future health and fitness trends complete the survey before 31 July via here.